An accountancy group built the way it should have been.
A regulated accountancy practice, an experienced advisory team, and an active acquisitions programme – three teams under one roof. Built from scratch by people with real credentials and real businesses behind them. For ambitious entrepreneurs who want professional advice instead of motivational content.
Free · 45 minutes
10,000+
BBC · Channel 5
ACCA
300+
Active
Acquisitions PIPELINE
I watched self-proclaimed coaches destroy businesses. So I built something different.
Ben Jacob-Smith
I’ve trained over 10,000 entrepreneurs across the UK and beyond. And for years, I watched the same thing happen – business owners taking advice from people who had never owned a business, never been on the front line, never tested a single thing they claimed to be true. The results were devastating. People made homeless by decisions they’d followed from charlatans calling themselves coaches and mentors.
I wanted to change it. By building the actual thing – qualified accountants, experienced advisors, a regulated practice, and a structure that makes sense of the numbers and the growth together, in one place.
That’s what The Obsessed Group is. ACCA-regulated practice. Master’s degrees as a minimum across the team. PhD researcher developing a fully accredited Master’s programme in entrepreneurship – because the people advising your business should be at the top of their field. Active acquisitions programme building in the market right now. Built from scratch, brick by brick, with my own capital invested.
That’s why The Obsessed Group exists. Qualified accountants and experienced advisors working together – three teams, one roof, on the front line of real businesses every day. The way it should have been from the start.
Qualified.
Not just experienced. Master’s-qualified team, a PhD researcher, an ACCA-regulated practice.
First-hand.
Not theoretical. Every word tested in real businesses, with real numbers.
Regulated.
Not self-appointed. Governed by the global body for professional accountants.
The world doesn’t need more advice from people who haven’t done what they’re advising on.
The numbers behind the name.
The Obsessed Group didn’t start from nothing. It started from a decade of work – training, advisory, speaking, and acquisitions across hundreds of businesses. These aren’t projections. They’ve already happened.
This is the start of something much bigger.
The Obsessed Group is being built as a serious accountancy and advisory institution – not a coaching brand, not a content business, not a one-bloke consultancy that happens to have a website. Three teams. One platform. A real long game.
What’s live today: the regulated practice, the advisory function, an active acquisitions programme buying real businesses in the UK market. What’s being built: a UK-wide footprint, a master’s-qualified team across every function, an investor channel for high-net-worth and sophisticated investors who want exposure to a proper group structure, and an internationally-delivered training arm.
The structure of an institution, not a consultancy. It takes years. Built from scratch with the founder’s own capital invested. We’ve started.
Working with business owners across the UK from day one.
Accounting, advisory, and acquisitions – under one roof, on one platform.
Speaking, training, and content delivered across Europe, America, and the Middle East.
From scratch. Own capital. Long game.
Regulated practice live. Advisory team working. Active acquisitions programme building.
Growing master’s-qualified team. Launching the accredited Master’s programme.
UK-wide footprint. Institutional structure. Established investor channel.
have one half of the picture.
have the other half.
Two halves. One business owner. Stuck in the middle.
And the entrepreneur in the middle – trying to make sense of it all – gets lost. Understandably. Most accountants don’t understand growth. Most advisors don’t understand numbers. And unless they speak, the business owner suffers.
Obsessed was built to fix exactly that. Accountancy and advisory under one roof, on one platform, with one goal: making your business as profitable, as systemised, and as valuable as it can be.
Built properly. From the ground up. With no shortcuts.
There are a lot of people offering advice. Very few have earned the right to give it.
01
Qualified – not just experienced.
Master’s degrees as a minimum across the team. PhD researcher. ACCA-regulated practice. Not a side hustle dressed up as expertise.
02
First-hand – not theoretical.
Every piece of advice has been tested in real businesses, with real numbers, by people who’ve been on the front line when things go wrong. We don’t teach what we’ve read – we teach what we’ve lived.
03
Accounting and advisory – together.
You won’t find another practice that brings both under the same roof, working from the same picture of your business at the same time. That’s not an accident – it’s the entire point.
04
Regulated – not self-appointed.
Governed by the global body for professional accountants. Not coaches. Not LinkedIn personalities. A proper professional practice – and that matters.
05
Building something serious.
An active acquisitions programme building across the UK. The Obsessed Group is being built as a real institution, not a one-bloke consultancy. Clients on the platform grow alongside it.
Three stages. One platform. One direction.
Every client starts with Know – understanding their numbers. Then Grow – using them to build a more profitable business. Then Invest – using that profit to acquire other businesses. Each stage feeds directly into the next.
Know
Compliance, bookkeeping, management accounts, and management reporting – handled properly. A regulated practice with master’s-qualified accountants on a fixed monthly rate. The foundation everything else is built on. Without this, nothing else works.
Grow
Very few business owners have enough control of their numbers to control their growth – most are scaling something that doesn’t work yet. Advisory works because it’s tied directly to accounting: your advisor and your accountant on the same team, building strategy from real numbers. Most businesses never get this far because their numbers aren’t right first.
Invest
For clients who’ve already controlled their numbers and their growth. The Acquisitions Academy – a 12-month programme teaching the full process of acquiring businesses, taught by active acquirers in the market. Use the wealth your business has built to acquire others.
What a free advisory session actually is.
45 minutes with the team. We look at your numbers, your growth, and what’s getting in the way of building the business you want. Whether we’re the right fit to help – and where to go if we’re not.
Free · 45 minutes
A decade on stages and screens.
Hundreds of UK business events over the past decade. Bootcamps from one day to four. Hundreds more online training sessions. Livestreamed across Europe, America, and the Middle East. From intensive 1:1s to 700-person rooms. Stages shared with accomplished co-speakers and the occasional celebrity – and often called the best speaker on the bill regardless. Engagements at recognised institutions, including Metro Bank’s Central London HQ.
What’s delivered on stage is what’s delivered in advisory: real numbers, real businesses, told straight. It moves rooms – because the truth, when it’s told properly, always does.
The Full Sales Process
Why most sales calls collapse – and what to say instead. The full process from first contact to signed deal. Ben’s signature topic, taught hundreds of times across the UK and beyond.
Marketing & Lead Generation
Funnels, PPC, social, content. What generates leads – and what just spends budget.
Brand Building
Beyond the logo. Voice, positioning, the difference between recognition and reputation.
The Mental Game of Entrepreneurship
Why most entrepreneurs quit. The mental side – doubt, isolation, the weeks nothing’s working.
Reading Your Numbers
Reading numbers like an investor. Why running a business and being in control of it are two different things.
The Acquisition Route to Scale
Sourcing, valuation, deal structuring, completion. Taught by an active acquirer in the market.
250+ five-star reviews. Here are a few.
A small selection from the people we’ve worked with – across advisory, training, and the rooms Ben has spoken in.
Most business owners are running their business. Very few are in control of it.
Every Wednesday in 5 minutes: one number, one principle, one real story – all showing you exactly what your business is doing and what to do about it. Investor-grade thinking, applied to your business. From someone who has worked with 10,000+ business owners across the UK.
Free · Every Wednesday · 5 minutes · Unsubscribe anytime
This is where it starts.
Everything we’ve described – the regulated practice, the experienced advisory team, the active acquisitions programme – starts with one honest conversation about where your business is right now.
Free · 45 minutes